On Sunday I’m delighted to be presenting a brief talk to student members of the Australia Society for Stem Cell Research. The focus will be on how to get the most out of social media if you’re working in the life sciences.
I’m constantly using social media to communicate science (and other stuff!) of course, but wanted to find some academic material to back up my ramblings.
Here’s a list of freely-available publications I’ve been reading through today, and found useful:
- Using Twitter in university research, teaching and impact activities, a guide for academics and researchers
by Amy Mollett, Danielle Moran and Patrick Dunleave
- to view PDF, click here - Scientists who engage with society perform better academically
by Pablo Jensen, Jean-Baptiste Rouquier, Pablo Kreimer, Yves Croissant
- available through Cornell University Library - The verdict: is blogging or tweeting about research papers worth it?
by Melissa Terras
- at LSE Online - How the Scientific Community Reacts to Newly Submitted Preprints: Article Downloads, Twitter Mentions, and Citations
Xin Shuai, Alberto Pepe, Johan Bollen
- available through Cornell University Library - Can Tweets Predict Citations? Metrics of Social Impact Based on Twitter and Correlation with Traditional Metrics of Scientific Impact
by Gunther Eysenbach
- available at Journal of Medical Internet Research
I’ve also found there are a few people worth keeping an eye on – in the sense of keeping up to date with the latest trends in social media, for science but also more generally:
- Bora Zivkovic, Blog Editor at Scientific American, chronobiologist, biology teacher, organizer of ScienceOnline conferences and editor of Open Laboratory anthologies of best science writing on the Web. Follow on Twitter @boraz.
- Bora wrote a great review article earlier this year: Science blogs – definition, and a history - Chris Brogan, American author, journalist, marketing consultant, and frequent speaker about social media marketing.
- Chris writes lots of interesting stuff, which isn’t all relevant to my world, but he does remind me to stop and think about the audience I am trying to reach. For example, see his blog post Social Media Isn’t Dead, It’s Boring - others include Brian Solis and Michelle Prak
Happy reading!
[photo thanks to moriza on flickr]

Reblogged this on Sarah Keenihan.
[...] Two days ago I was focused on academic reading. [...]